9 Tips that Guarantee a Successful A/B Test for Your Next Campaign

By: Celie Harlan

November 3, 2021  |  

A/B testing allows you to pinpoint the success or failure of a certain variable without outside influence. It’s a fantastic way to learn what works best for your particular campaigns and goals. Get the most out of your ads with our A/B testing checklist. Download the checklist here.


8 Reasons to Hire a Centralized Marketing Agency

Why Centralized Marketing is a Must Some things are great for DIY–refinishing Grandma’s old dresser, building a birdhouse,…

How to Tell the Right ROI Story

By: Seth Arnold

Do you know the value of your marketing strategies? If your answer is no (or you don’t know),…

What is Multi-Touch Attribution

By: Seth Arnold

We all know that a buyer’s journey is not a linear experience. As a result, you’re likely using…

How to Prove the Value of Your Digital Marketing Strategy

By: Seth Arnold

3 Steps to Prove the Value of Your Marketing Strategies As a marketing professional, you already know the…

The Top 10 KPIs to Track

By: Seth Arnold

How do you measure success? Don Draper of Mad Men said it best – “Success is related to…

What is ROMI?

By: Seth Arnold

In the not-so-long-ago and closer-than-you’d-believe past, you knew marketing was working because sales went up and more revenue…